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Wendy's Web Search Blog

By Wendy Boswell, About.com Guide to Web Search since 2004

The "Kill Bill's Browser" Site

Thursday November 10, 2005
InternetWeek has an interesting story about a new parody site out called Kill Bill's Browser. The site gives you thirteen good reasons to switch from Internet Explorer to Firefox and is designed to have the look and feel of Quentin Tarantino's excellent film Kill Bill.

Big deal, right? Well, the big deal is that the quartet behind the site are using Adsense Referrals, a virtually unhyped Google program that debuted this week that gives the referrer money when they get other people to do certain things, such as use Google Adsense or switch to Firefox.

Yep, you heard that right. Google is paying people to switch to Firefox. If that's not an outright assault on Microsoft, Bill Gates, et al, I don't know what is. More from the Internet Week story:

"Holmes, and his partners -- Nick Nassar, Tiffiniy Cheng, and Nicholas Reville, all of Worcester, Mass. -- are taking advantage of a new Google affiliate program called Adsense Referrals. The new plan, which debuted to virtually no fanfare Tuesday, pays Web site operators $1 for each user they refer who downloads and runs a copy of Firefox.

"This is amazing, a bounty of $1 on the head of each IE user," said Holmes, like his colleagues, a long-time Firefox user. "It's a story that could fly under the radar. Google's literally setting the stage for a gold rush around convincing people to switch from Microsoft."

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