There are a few basic principles that you can successfully use in nearly all the search engines out there to find exactly what it is that you are looking for, and one of the most basic techniques is using the add and subtract symbols in your Web search string.
Basic Math Can Help With Your Web SearchBasic math can really help you in your Web search quest. Here's how it works:
- The minus symbol:
- Superman -Krypton
- The plus symbol:
Your search results would now have both these terms included.
Search Engine Math - Just Part of a Web Search Strategy
Using the plus and minus symbols is just a small part of a successful Web search strategy. Be as specific as humanly possible. Search engines are not intuitive and will not be able to figure out that when you type in "jewelry", you actually are looking for "handmade freshwater pearl watches". Don't be timid about telling a search engine specifically what it is that you are looking for, and using different techniques (in different ways) to get better results.