Looking for a cheaper cell phone plan? Try BillShrink

Tell me if this sounds familiar: cell phone bills that read like ancient Egyptian hieroglyphs, pushy salespeople that use snake oil salesmanship to trick you into a cell phone plan that's not right for you, fancy-schmancy cells that do everything but what you really need them to do. Cell phones, in a word, can be frustrating to get set up correctly, and since there are just so many options on the market, it's hard to know which one is best.

Enter BillShrink, a free service that recommends the very best cell phone plan for you and your unique needs. Here's how it works:

• You tell BillShrink about your cell phone, how you use it, how many minutes you use, what you want as far as features, etc.
• BillShrink takes into account all the plans that are available in your unique geographical area.
• You get a page full of personalized-to-you cell phone plans that tell you how much money you could be saving. Sweet!

I gave BillShrink a quick trial run and was shocked to see how much money I could potentially be saving. This is a great service, part of the new crop of sites that are cropping up on the Web called Web 2.0; basically, Web 2.0 is more than anything else a new way for searchers to actually use the Web in a collaborative, interactive way. The term 2.0 doesn't mean that we are "out with the old and in with the new"; quite the contrary! It's just a new perspective on how we use the Web, and how the Web is used for much, MUCH more than just search.

Let's talk about phones, shall we?

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